Spivi
When Systembolaget sought to expand its vodka selection to include a sustainable option, we worked with Spivi to develop a concept based on premium winter wheat grown in Danish Jutland.
What we did
Concept, packaging design and naming
Market
Sweden
A sustainable concept
Our concept emphasized the sustainability perspective, focusing on natural ingredients and minimizing transportation weight.
The organically produced beverage was packaged in an appealing lightweight bottle weighing only 1083 grams. This small weight inspired the product's name: "1,083".
